The market demand for medical endoscopes continues to grow
With the popularization of endoscope minimally invasive technology and the improvement of endoscope processing technology, the application of endoscope has involved almost all departments such as general surgery, otolaryngology, orthopedics, urology, gynecology, etc., becoming an indispensable medical diagnosis And surgical equipment is also one of the fastest growing products in the global medical device industry. The improvement of medical standards in developing countries and the increase in medical investment have made the application of endoscopes no longer limited to developed countries in Europe and America. The market demand in developing countries such as China, India, and Brazil is growing rapidly. In 2011, the global medical endoscope market was worth US$6.1 billion and is expected to grow to US$9.7 billion by 2016. In 2011, the total industrial output value of my country's medical endoscope industry was about 5.065 billion yuan, net imports were 1.682 billion yuan, and the actual domestic demand reached 6.747 billion yuan. By 2015, this value is expected to increase to 15.615 billion yuan. Consistent with the rapid growth in the market demand for medical endoscopes, China's minimally invasive surgical instruments, imaging systems, cold light sources and other medical endoscope supporting equipment industries have developed rapidly, and the market size of endoscope supporting equipment has maintained the size of the endoscope market. In 2011, it reached 13.497 billion yuan, and it is expected to increase to 31.229 billion yuan in 2015.
 
 
 
2Medical reform drives the investment of medical endoscopes in primary medical institutions
　　In the past ten years, my country's medical device industry has developed rapidly. In addition to benefiting from the expansion of consumer groups, policy promotion is also a major factor in increasing the domestic medical device market demand. In 2012, the State Council issued the "Plan and Implementation Plan for Deepening the Reform of the Medical and Health System during the "Twelfth Five-Year Plan" period", clarifying that during the "Twelfth Five-Year Plan" period, the coverage rate of medical insurance should be improved, the medical and health system should be improved, and primary medical institutions should be popularized and developed. At present, all primary medical institutions have basically equipped with endoscopic minimally invasive surgery capabilities. With the continuous advancement of medical reform, the demand for medical devices in China's primary medical institutions will show a rapid growth trend. Primary medical institutions are expected to become a new growth point in China's medical device market, and domestic medical endoscopes with higher cost performance will be the first choice of primary medical institutions. .
 
 
 
3 The expansion of medical institutions drives the market demand for medical endoscopes
　　 In 2005, my country had a total of 882,200 medical institutions of various types. By 2011, it had increased to 954,400, and an increase of 72,200 in six years. Among them, various hospitals increased by 3,300 and primary medical and health institutions increased by 68,500. However, compared with developed countries, the ratio of medical institutions per capita in my country is still low, and the scale of medical and health institutions still has a lot of room for development. With the growth of the scale of medical and health institutions, the demand for annual updates and new purchases of medical endoscopes and supporting surgical instruments will increase accordingly.
 
 
 
4 Increasing residents' income stimulates the growth of demand for minimally invasive medical devices
　　With the increase of residents' income, per capita medical expenditure will increase correspondingly, and I hope to find a healthier treatment. Compared with traditional surgical systems, endoscopic minimally invasive surgery has the advantages of less pain and faster recovery, and is becoming increasingly popular with patients. At present, minimally invasive technology has been popularized in developed countries, and it is still in the initial stage of development in developing countries. With the strengthening of the government's medical support and the increase of residents' income, advanced medical technologies such as endoscopic minimally invasive technology will be more applied.
 
 
 
5 The proportion of substitute imported products continues to increase
　　 At present, most of my country's high-end minimally invasive medical devices rely on imports, and the devices and equipment are expensive. The high price of imported endoscopes and the late start of domestic endoscope production have become one of the reasons why the popularization of minimally invasive technology in my country is relatively slow. To this end, the Chinese government actively encourages the research and development of domestically-made minimally invasive medical devices. The localization of minimally invasive medical devices will reduce hospital procurement costs and the burden of patients seeking medical care, so that more patients can receive minimally invasive treatments. Domestic minimally invasive medical devices still have a certain gap with imported products in terms of stability and precision, but they are close to imported products in terms of basic functions, and their cost-effective advantages are very obvious. The government promotes the development of primary medical institutions, and the procurement of equipment from primary medical institutions will increase significantly, which brings opportunities to domestic minimally invasive medical device manufacturers. With technological progress, my country's medical device companies will gradually realize import substitution, and make breakthroughs from the low-end market to the high-end market.
 
 
 
6 The scale of exports continues to expand
　　 With the gradual development of China's minimally invasive medical device industry, domestic companies have gradually improved their competitiveness in the international market, and many companies have the technical strength to go abroad. A number of domestic leading minimally invasive medical device manufacturers have set their sights on foreign countries and set out to explore the international market.
 
 
 
　　 Compared with the products of European and American countries, the basic performance of domestic minimally invasive medical devices is close to that of developed countries, but the price is much lower than that of developed countries. The cost advantage is very obvious, and the export scale is increasing year by year. From 2009 to 2011, my country's domestic exports of sight glasses increased by 245.09%, and exports increased by 93.11%. In addition, the export of domestically produced minimally invasive medical devices is no longer limited to developing countries and regions such as Southeast Asia and Africa, and has now successfully entered the United States, Germany, Japan and other minimally invasive medical device powerhouses.